>>Copywriting & Editing
Just as important as good design is good verbal content – the words on your website, brochure, or news release are the voice of your organization. You should have a distinct voice – a one-of-a-kind story deserves to be told in a unique way. We will work with you to develop a unique language for every communication.
Good copy doesn’t just read well. The words are carefully chosen. They are crafted to maximize sales, drive organic search rankings, entice people to your organization, and to reach people on an emotional level. In short, good copy develops a relationship with your consumer.
Our services start with careful research to understand the language used by your consumers, employees, peers, and industry media. We can then help you with:
- Web site content
- Search terms and keywords research
- Editorial calendars
- Professional documents (white papers, case studies, brochures, sales guides, presentations, etc.)
- Marketing materials (collateral, slogans/taglines, mission statements)
- PR materials (press kits, news releases)
- Awards applications (seek out and write)
- Print and email newsletters
- Advertising copy (assist with concept development, edit, write, coordinate with designers)
- MySpace copy
- Blog calendars and material